College Professor, Journalist,
Writer, and PR/Marcom Specialist

NSEE Content: See the project details I presented at the National Society for Experiential Education conference in St. Pete Beach, Florida on September 27, 2017.

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Welcome to my website! I'm a college instructor, journalist, and PR/marketing writer based in Westford, MA. I am available for writing assignments as well as branded content, PR projects and consulting, and social media content projects.

My articles and columns have appeared in The Boston Globe, The Los Angeles Times, Christian Science Monitor, Newsweek, HSMAI Marketing Review, Crain Communications, SearchSecurity.com, TechLiving Magazine, ZDNet, CMP Publications, Mass High Tech, TechTarget, and more. I'm also a Contributing Editor for Diversity Careers in Engineering & Information Technology. Topics covered include tech-focused jobs in the financial world, interviewing Financial IT or Business Intelligence professionals.

I tend to write about management, technology (especially tech security and management issues), human-interest stories, and consumer electronics, as well as travel/hospitality and the public relations industry.

When covering travel destinations and properties, I try to focus on those that have gone 100% smoke-free. It's time for travel writers to include the "smoke factor" in their own reviews so nonsmokers (and smokers too) can make better-informed travel choices. People on Yelp and Trip Advisor are doing that - shouldn't the professional journalists?

I authored a business feature about pet-friendly hotels for HSMAI Marketing Review (a leading hospitality industry quarterly), while my Los Angeles Times feature looked at nonsmoking vacation destinations and options for those that chose to spend their vacation dollars where they won't be exposed to smoke. This was followed up by an HSMAI Marketing Review feature about how hospitality venues can actually gain a marketing advantage by going smoke-free.

My peer reviewed public relations tutorial appeared in The Journal of Hospitality & Leisure Marketing.
I enjoyed the opportunity to be a guest columnist in a TravelGirl magazine, writing about why weddings, bar/bat mitzvahs, and other life events should never be held on holiday weekends.

In recent years, I've covered IT security companies and issues, including articles about current and future computer viruses, industry mergers/acquisitions/consolidation, and electronic document security breaches.

I've covered the Olympics from a business perspective, including one about sponsorship and athlete funding in a global economy. My stories appeared in Newsweek and The Christian Science Monitor.

I do not write about politics, religion, or review/cover books.

Please pitch me via email with no attachments. The best time to contact me is between 7 AM and 4 PM eastern time, Monday through Friday.

Note To PR folks: The companies I'll cover don't have to be the big, over-covered giants with recognizable ticker symbols everyone already knows, but some financial detail, a track record, and real customers that I can speak with are all important.

I'm a marketing communications/PR consultant when I'm not teaching or doing journalistic writing, so I understand the pressure you're under to deliver. Like you, I'm tired of reading the same story in multiple media outlets too. It’s almost as mind-numbing as a Clear Channel radio play list, but I still have to be able to “sell” the story to an editor who might fear covering something other than a big name.

Please don't give me the hard sell or have junior staffers pitch me from a script. Explain why my readers would want to see a story that includes you. What's in it for them?

As a “ghostwriter” of articles and white papers on behalf of company executives, I won’t take on any journalistic projects that have any conflict of interest with my work as a PR practitioner at TechMarcom, a Boston-area firm.
My communications skills and expertise have produced tangible results for companies in the wireless, voice recognition, consumer electronics, e-commerce, biotech, pharmagenomics, healthcare, electronic signature, software, hardware, and consumer products, and hospitality industries.

I served as an Adjunct Instructor of graduate and undergraduate marketing communications and public relations courses at Emerson College in Boston (2002-present), and Bentley University in Waltham, MA (2004-2011). I received the Bentley University Curricular Service-Learning Faculty Award for 2009, and was appointed as Faculty Advisor to the Emerson College chapter of PRSSA.

Since September 2011, I have served as a full-time Instructor in Communication and Newspaper Adviser at Southern New Hampshire University in Manchester, NH. My courses include Journalism, Mass Comm., Public Relations, PR Writing, PR Campaign Planning, Public Speaking, Data-Driven Decisions, and Social Media. I also founded a campus chapter of PRSSA, the first one in the state of New Hampshire.

I've been listed as one of the "Top Marketing Professors on Twitter" by Social Media Marketing Magazine each month from December 2010 through December 2014 (surprisingly the most recent ranking).

I earned my BS in communications from Emerson College and an MBA in marketing from Northeastern University. I am also NSEE Experiential Education Academy Certified.